20 March 2017 3:21 pm
There’s often a common theme to the conversations about work I have with lots of people who have a job and receive a salary. They’re intrigued by what it’s like..
1 March 2017 5:01 pm
I’ve been fascinated by some of the language that’s in the news at the moment around Brexit and how we can take lessons from it into our businesses. Specifically, I’m..
10 January 2017 5:09 pm
In my mince pie and sherry post-Christmas haze, I was alarmed to read the news headline that eight in ten 40- to 60-year-olds are either drinking too much, are inactive..
4 January 2017 11:28 am
I got a great piece of email marketing the other day. Here it is: Why do I think it’s so great? It was the first section of the email that..
18 November 2016 2:36 pm
As you may know, my partner, Chris, and I have recently moved into a house and garden that needed (and needs) quite a bit of refurbishment to bring it up-to-date..
12 October 2016 3:42 pm
In September, I ventured down to Bristol for Copywriting Club, an occasional get together for copywriters organised by the Direct Marketing Association. On my chair when I arrived were two..
14 September 2016 5:38 pm
There’s a question in The Guardian’s weekly Q&A column that I just love: “Which words or phrases do you most overuse?” I love encountering new words, revelling in unusual ones..
16 August 2016 12:52 pm
Maybe you heard it too. When RBS’s previous quarter results showed a £2 billion loss, the bank’s Chief Executive put it down to ‘legacy issues’. The BBC described these legacy..
15 October 2015 5:22 pm
(This post is a bit introspective / navel-gazing, so be warned…) Whenever I think about creativity I think about artists, sculptors, novelists, poets. For me the creative process is a mystery..
3 September 2015 3:18 pm
Whenever I deliver a copywriting workshop or presentation, one of my top tips is to proof read your work very carefully...