Musings

Definitions of creativity

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(This post is a bit introspective / navel-gazing, so be warned…) Whenever I think about creativity I think about artists, sculptors, novelists, poets. For me the creative process is a mystery.. Read More

Why your copywriter looks sad

Great British Copywriting

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Great British Copywriting is the Direct Marketing Association’s campaign “to champion copywriting, listen to copywriters, create the conditions in which they can do what they do best, highlight the value.. Read More

Mobilegeddon

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‘Mobilegeddon’ has been all over the news this week, with everyone and his dog alerting us to the change in Google’s searching algorithms that will favour mobile-friendly websites. Well, never.. Read More

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