I work with organisations of all shapes and sizes but they all have two things in common. They understand the power words have in shaping people’s perception of them. And they understand the value a professional can bring in getting maximum power from the words they use.
You can read more about a selection of favourite and recent projects here.
The Academy of The Institute for Turnaround
The Academy of The Institute for Turnaround wanted to create a case study that demonstrated the value of its programme. I interviewed several previous students and wrote a case study that featured in the Academy’s promotional literature and also in the The Institute for Turnaround’s magazine.
Cheltenham College was developing a new website and wanted to engage a web copywriter to take on the task of writing the content. Working alongside the marketing team, I wrote website content that reflected the school’s values and mission.
Friends of The Master’s House
Friends of The Master’s House were looking for help in developing a website to raise their profile online. Working with a web designer colleague we put together a website that gave them the solution they needed.
High-Tech Windows was working with a web designer to develop a new website. The web designer needed to find a web copywriter who could write audience-appropriate, SEO-friendly website content to add value to the finished site. I worked with Richard to give High-Tech the web content required.