Blog Articles

Three steps to choosing your SEO keywords

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If you’re thinking of writing the content for your website, it’s important to get to grips with your keywords ((For anyone unsure what keywords are, they’re the words and phrases that people type into search engines to find your business.)) very early on in the process. Here’s a three step guide to choosing the right […].. Read More

Six things you need to tell your copywriter

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So you’ve decided to use a copywriter. Great! (Still wondering if it’s a good idea? Three reasons to use a copywriter might help.) So how do you help them to help you? What do they need from you to give you what you need? Here are six things you need to tell your copywriter before […].. Read More

Three reasons to use a copywriter

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Everyone values an expert: the person we can trust to deliver a quality outcome. When we want something designed, we turn to a designer.  We know what they will create will be infinitely better than anything we could do. When we want help with our accounts, we turn to an accountant. We know that their […].. Read More

A blog on a blog

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I’ve written a blog that’s just been published on the Women in Rural Enterprise website. Called A picture may tell a thousand words… but sometimes a thousand words tell the story better it looks at how to create clear and compelling communications. You can read the blog here.. Read More

Why Pippin?

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Whenever I say my company name, I get one of three responses. “That’s nice” is the first one. “Ah, my son / daughter loved Pippin the dog when she / he was growing up” is the second. And “Why?” is the third. And while I like hearing the first answer and thank goodness for Wikipedia […].. Read More