Compelling copywriting people want to read
Words are powerful things that give you the tools to attract new customers, retain existing ones and enhance your image. Yet if you work in a technical or professional field, you’ll know how hard it is to translate the value of what you do into the written word. And if your words fail to translate, they fail to do their job.
That’s where I come in. I work with businesses and organisations like yours to write compellingly readable documents, digital materials and direct marketing pieces that do the job they need to do.
If you’d like to see if I could do the same for you, get in touch and let’s have a conversation. Alternatively, if you’d like some expert input on content you’ve written, a content audit might be the answer.
Attract new customers
Words that sell in the form of case studies, white papers, articles, sales letters and the like.
Retain existing customers
Words that build relationships in the form of after-sales communications, in-house processes and procedure manuals and the rest.
Enhance your image
Words that position your brand in the form of annual reports, corporate responsibility brochures, competition entries, press releases and more.